Mass Participation World Announces Partnership with Miro AI

Mass Participation World Announced Partnership with Miro AI

SINGAPORE (17 October 2019) – Mass Participation World (MPW), the global leaders dedicated to facilitating education and collaboration in the mass participation sports industry, is proud to announce a new partnership with Miro AI, the award-winning tech startup specialising in artificial intelligence for sport.

The partnership will see the sports event platform recognised as the Official Data & Insights Partner of the upcoming MPW conference in Singapore.

“This is one of the most exciting partnerships we’ve had to date,” said Chris Robb, Co-Founder of Mass Participation World. “Having won last year’s MPA Innovation Award is a testament to the amazing work that Taylor and his team have put in and how it’s changing the way we look at big data for sport”.

“Taking home last year’s MPA Innovation Award was a huge honour and instrumental to our growth over this past year,” said Taylor Host, Co-Founder of Miro AI. “MPA provided a springboard for multiple key partnerships and we see partnership with 2019’s Mass Participation World as an even bigger opportunity to build strong connections in our industry.”

Host added: “The past 12 months have been very busy for the Miro AI nerds and we’ll be unveiling some new technology on stage.  We’re excited to share the latest and greatest for industry leaders attending MPW”. 

Themed “Mass Participation 365”, this year’s MPW conference will be held in Singapore between 2 – 4 December at the Hilton, with additions of an awards ceremony, a dedicated half-day “innovation and technology showcase”, as well as city tours of Singapore’s sporting facilities.

For more information on MPW, visit conference.massparticipationworld.com.

About Mass Participation World

Mass Participation World was recently rebranded from Mass Participation Asia, highlighting its growing global reach and goals of fostering collaboration and best practice within the mass participation industry across four main verticals: a growing network of conferences, an insights platform, advisory and consulting services and education.

Into its fourth edition, MPW 2019 is themed “Mass Participation 365” with a strong focus on year-round engagement to promote commercial sustainability.

About Miro AI

Based in the US and Hong Kong, Miro AI builds computer vision products used by sporting events around the world.  Their award-winning AI analyses athletes in photos/video to assign identity, unlock brand preferences and provide the best in participant experience. Since launching in 2017, Miro’s AI has analysed more than 5M athletes across 650+ events in US, EU and ASIA. 

For more information, visit www.miro.io. 

For access to Miro’s brand data reports, sign up for free at https://miro.io/insights.